Example calculation for niche: Real Estate
Example: with $1,200 commission per deal and 2% conversion from views to leads, 30 deals per month need about 1,500 leads. The calculator shows how much reach and traffic your agency needs for target revenue.
In real estate, lead-to-deal conversion can take months; funnel math usually uses average income per closed deal and conversion from inquiries to qualified leads. Factor in seasonality and property type: new build, resale and rental yield different deal sizes and conversion.